How to align teams to achieve video production success

Having an aligned team is the key to successful video production. So before writing a single line, drawing a single frame or shooting a single scene, the video production team and the client’s team must be aligned and should have clarity on all the aspects of the video production process. So how to achieve alignment? Here are few ways to get started:

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The Do's and Don'ts for using Hashtags (#)

Hashtags grew in popularity over the past few years. They are used all the time and on many platforms like Facebook, Twitter, Instagram, YouTube… However not everyone knows how to use hashtags properly for better-targeted marketing campaigns.

So here are few do’s and don’ts that you should follow in order to use hashtags successfully on your social media profiles.

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6 Video Marketing best practices

In the past years, the video boom has been simply phenomenal. In fact video is becoming the big marketing tactic and video content is officially here to take over the digital landscape.

For this, you should set video as a priority and start including it in your marketing mix. But how can you make the most of it? Here are 6 best video marketing practices.

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Don’t believe these 7 social media marketing myths

Social media can be an awesome and powerful tool for your brand. However, although social media is now everywhere in a seriously inescapable way, unfortunately there are a number of misconceptions floating around that can lead to disappointment.

Let’s discover few social media marketing myths that have been in existence over the years.

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Why your business needs video testimonials?

Think about the last time you wanted to buy something online or maybe you were searching for a nice restaurant to have dinner at. Where did you start searching?

Testimonials are a huge factor when it comes to making a buying decision. Customer testimonials – whether written, visual, or auditory – are an important aspect of any business marketing plan, and always hold great value with customers.

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Boost your social media marketing with VIDEO

It’s no secret that video content is on the rise. And any brand that’s not creating video and promoting it on social media is missing out on a huge opportunity.

Therefore, if you have not had the chance to incorporate video into your social media marketing, let me tell you why and how you should get it started, and today!

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7 tips for selecting the perfect Voice Over talent for your video

When it comes to creating a video, the voice over narration is very important because it helps to deliver your message and forms the basis of what will capture the attention of your audience. The VOICE OVER part is a very important stage in the video production process. Professionalism in this area is essential and today I will give you tips on how to choose the perfect Voice Over artist for your video.

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